Quote by Niccolò Machiavelli: “A prince must seem merciful, faithful, humane, religious, and upright, and be so, but be ready to turn to the contrary.”

A leader should always project an image of virtue and morality to their people. However, they must also be prepared to abandon these virtues and act ruthlessly if the political situation demands it for the preservation of their power and the state.

In Renaissance courts, image and reputation were crucial for rulers. Machiavelli recognized that while these virtues were important, a ruler's ability to adapt and act decisively, even if it meant abandoning conventional morality, was paramount for survival.

Italian Renaissance diplomat, philosopher and writer, best known for The Prince, written in 1513. He has often been called the father of modern political philosophy and political science.